Judges across three separate awarding categories have sent premier logistics through to the finals of the Leicestershire Niche Business Awards 2023.

The Best Large Business and Best Family Business categories have recognised the company, while Premier Logistics employee Macauley Christopher has made it through to the next round of the Rising Star category.

Judges have so far commended Premier Logistics for adding value to the local economy, efficient family-run operations, and dedication to employee development.

Macauley has worked his way up from washing trucks at the age of 16 for Premier Logistics, which is owned and run by his dad Lee Christopher. He went on to work in the warehouse and in different areas of the business before becoming Client Relationship Manager last year.

Winners of the Niche Business Awards 2023 will be held at Athena on Friday, September 8. Tickets can be purchased at

Lee Christopher, Managing Director of Premier Logistics, said:

“Being recognised as one of the best large, family-run businesses is a testament to all that we’ve tried to do with our company. We want all our employees to feel at home and happy here, which is what has helped us reach the semi-finals of Best Large and Best Family Business. And of course, I’m proud of my son Macauley for being named as a Rising Star. I was lucky enough that he showed a huge interest in my work and the industry from a young age and I’ve watched him eagerly develop his skillset through his various positions in the business.”

Jenny Cross, CEO of Cross Productions, which runs and founded the Niche Business Awards, said:

“We’re so very proud to have Premier Logistics as finalists in not one but three categories. Lee, Mac and the team have proven themselves to be exceptional in their applications, which have demonstrated the positive impact their business has on the Leicestershire community and economy. The Niche Business Awards were set up to recognise the best in practice across the county. It’s genuinely mind-blowing to see not just the number of nominations received but the quality increase year on year. Leicestershire has a thriving business community, one that acts as a benchmark for other cities to aspire to. We’re very keen to welcome guests to the 2023 ceremony and finally get to reveal the surprises we’ve planned throughout the night. It’s a fantastic theme to celebrate Leicester’s culture and bring the community together.”

The full list of finalists:

Best Family Business

Sponsored By Kazzoo

Fraser Stretton Property Group


Premier Logistics

Eco Excellence

Sponsored by Michael Smith Switchgear

De Montfort University

Digital Ethos


Best Small Business

Sponsored by Trident

Hollingsworths Solicitors

Intrusted Pensions

Pattersons Commercial Law

Employer of the Year

Sponsored by KSAB Law

Bistro Live



Customer Service

Sponsored by Fraser Stretton Property Group

Bistro Live

Paradigm Wills & Legal Services


Businessman of the Year

Sponsored by BP Legal

Atul Lakhani – Sanjay Events

Rik Pancholi – Pattersons Commercial Law

Utkarsh Thakkar – RUUT Homes


Sponsored by PPL PRS

Bistro Live

The Griffin Inn

Winstanley House

Professional Services

Sponsored By Jerroms Miller Specialist Tax

Breedon Consulting

Sarah Franklin – Motorsport Legal

Springfields Advisory

Best Large Business

Sponsored by Cymer Marketing

Bakers Environmental

Nelsons Law

Premier Logistics

Charity of the Year

Sponsored by HIT Technology

Charity Link

Hope Against Cancer


Entrepreneur of the Year

Sponsored by CRS Matrix

Cassie Davison – The Gate Hangs Well

Mark Smith – Intrusted Pensions

Pete Frost – Unity

Rising Star

Sponsored by Barratt Smith Brown

Anuj Ashar – Beta Booster

Kelly McCormack – Event Psychologist

Macauley Christopher – Premier Logistics

Businesswoman of the Year

Sponsored by Furnley House

Amanda Daly – The Turnaround CEO

Jaz Kaur – Fraser Stretton Property Group

Sarah Higgins – Sarah Higgins Corporate Coaching

Best New Business

Sponsored by Hollingsworths

Holistic Family Mediation and Coaching

Meesh Consulting

On Point Creative

Community Champion

Sponsored by The Bridge

Anita Rao – Wesley Hall Community Centre

Dean Weston – Dean Weston

Sean Baker – Spectrum Sensory Sports CIC


Giulia Mio Millinery

Hickman & Smith Architects

Orange Fox Studio

Business Growth

Sponsored by Aims

ICS Electrical

Teamwork Partnership

TML Solicitors